HOW TO RETHINK A MULTI-SECTOR LOYALTY PROGRAMME OF A DISTRIBUTOR TO CREATE A GROWTH LEVER
HOW TO RETHINK A MULTI-SECTOR LOYALTY PROGRAMME OF A DISTRIBUTOR TO CREATE A GROWTH LEVER

Market : Construction, Automotive, Industry

Issue : Find the economic model, unite marketing and commercial functions around a new sales development project

Experience : Launch strategy, animation and communication of the programme, data-driven mode activation, steering and follow-up